Running a retail and online store simultaneously can quickly feel like juggling. From product inventory, to sales, customer information, and marketing - there are many balls to keep in the air.
But what if we told you that we have the cheat sheet on how to easily keep all the balls in the air?
Øverst på facitlisten står der Integrated Point of Sale (POS). Helt specifikt står der Shopify POS.
With Shopify POS, it is incredibly easy to connect your physical and online store. It's a game changer, to say the least.
Let us explain why.
By using Shopify as your provider for both your webshop and POS, you eliminate the need for expensive complex integrations.
Let Shopify be the hub for all your data.
By switching to Shopify's POS, you get real-time inventory updates - ensuring your physical stores are always synchronized with each other and your online store. When the last product flies off the shelf, it is automatically marked as sold out on the online store.
This creates a smooth user experience.
It will no longer be possible to accidentally sell something in your store that has already been promised to an online customer.
The sale - what it’s all about
When it comes to the very practical sales process, you most likely have in-store transactions, online orders, returns, and refunds.
If you're coming from a system where your POS and your webshop are not synchronized, it can quickly become overwhelming.
With Shopify's POS system, you get an overview of all your sales, both physical and online, in one place. And even a well-organized place. Say goodbye to endless spreadsheets and nightly calculations of numbers that still don't add up.
Synchronized Inventory Management Creates Flexibility for Your Customers
Does a customer in your physical store not have the possibility to take the product home immediately? No problem! With Shopify's POS, you can easily sell the product to the customer in the store, with shipping to their home. The order will automatically be included in your online orders, so your warehouse staff knows what needs to be done. The same applies if a customer is interested in a product that is not available in the store they visit. With Shopify POS, you can easily sell the product from your online inventory and send it to the customer.
No more missing out on sales because the customer doesn't feel like coming back for the product.
Additionally, with a synchronized POS system, you can offer your customers the option to return products purchased in the store via the online store and vice versa.
This is customer convenience at its finest.
Shopify's POS makes it easier than easy to offer your customers the option to pick up their orders at the nearest store. Save money on shipping and create more opportunities to have face time with your customer.
Since Shopify's POS system operates via an iPad—and can even be set up on your iPhone—with a wireless card reader, you can take your store out into the world at any time. From pop-up shops to markets and conferences.
Much more marketing
Build stronger relationships with your customers with Shopify's POS system.
It's not just the practical sales that are improved with an integrated POS system. With all your customer data gathered in one place, your marketing efforts can hit the mark every time.
Whether your customers shop online, in a physical store, or both, their preferences, buying habits, and contact information will be collected in your Shopify dashboard, with plenty of analysis and reporting options that give you deeper insights into your customers' purchasing patterns.
With all your customer data in one place, it becomes effortless to segment your customers and personalize your marketing.
"Save time with consolidated data for orders, customers, and inventory, which is always synchronized with all sales at all locations." - Shopify
Let's be honest - running a business can sometimes feel like climbing Everest in flip-flops. With an integrated POS system, Shopify takes you out of your flip-flops and gives you sturdy boots instead.
FAQ: Shopify Point of Sale
Quite simply, a POS (Point of Sale) is the system you use to make sales in your physical stores. Essentially, it is the hardware/software you use to handle transactions and accept payments.
And if you're sitting there thinking, "So, is a POS just the gadget I swipe my card through when I buy coffee?" then you're absolutely right. But there's much more to POS systems than just the hardware.
A good POS system in today's Denmark is much more sophisticated and high-tech than the old cash register. It can - and should - be used for much more than just accepting payments.
A top-notch POS system should be a loyal assistant that manages your inventory, keeps track of your sales, connects to your customers, and simplifies your daily life. With Shopify POS, your daily processes are simplified, so you can focus on the bigger picture.
Definitely not! Shopify's POS system is extremely flexible and therefore supports businesses of all sizes. From businesses that are just dipping their toes in the retail sector with a pop-up here and there, to businesses that already have multiple locations across several cities - or maybe even several countries.
Shopify's POS costs $89 per month per location, but with unlimited POS stations at each location. If you are a PLUS user, the POS system is included for free.
The POS hardware is 'just' an iPad connected to a small card reader, which currently costs $76.
You can find all of Shopify's hardware and prices here.
Yes, they do. The percentage depends on which Shopify plan you are on.
On the “Advanced” plan, Shopify takes 1.6% of online sales plus a fixed amount of 1.80 DKK, and 1.4% of POS sales.
Shopify offers a selection of wireless hardware at affordable prices, which is easy to set up, manage, and take to events like pop-up shops and conferences.
You can find all of Shopify's hardware and prices here.
Shopify has its own payment gateway, Shopify Payments, which promises fast and hassle-free payments. With Shopify Payments, you can accept the most common payment forms, such as a selection of credit and debit cards, Google Payments, ApplePay, etc.
Yes! So just get started.
Shopify's POS system is extremely flexible, and therefore supports businesses of all sizes. The businesses that benefit most from Shopify's POS are those that sell both online and in a physical store, enabling them to take advantage of the benefits of a synchronized solution.
Yes - you definitely can. In your Shopify dashboard, you can easily control which employees have the rights to, for example, handle refunds, update inventory status, etc.
Yes, you can. When you create a product, you can easily choose whether it should be sold in your webshop and/or via your POS.
If you use Shopify Payments, it works like your Shopify webshop: The money is transferred to your account in the Danish bank you have specified to Shopify.
Yes, you can always try Shopify POS Pro features for free with a 14-day trial. Contact us at D.TAILS, we are happy to help create a test environment for you.
Shopify POS requires you to be online to synchronize with your Shopify backend, accept card payments, and send emails with receipts. To minimize the risk of not being able to go online, you can connect via mobile data in addition to regular Wi-Fi.
If your connection is interrupted after you have logged in and the app has fetched your products, you can continue to use the app as long as you do not log out. (Does not apply to Android users - Android must have an internet connection to use POS).